Being in the presence of Dawnna’s energetic and bigger-than-life personality, you’d never guess that she pulled herself from the depths of depression, crawled out of homelessness, and built a $250M business intelligence company.
Besides being a business owner and author, Dawnna has solidified herself as a conference headlining keynote speaker whose name is pretty much synonymous with audacity.

Among her various successes Dawnna has built five multi-million-dollar companies, written six books top-selling books, coached over 325 executives and entrepreneurs, trained hundreds of leaders and sales pros, delivered over 350 keynote speeches, created the Difference Maker Sales Formula, developed the Se7en Triggers to Yes for Influence, and drank more than her fair share of coffee.

A thread in Dawnna’s career has been science. From certified programmer and project management expert to 6Sigma BlackBelt, she relentlessly searches for the formula to simplify challenging topics such as the neuroscience of influence, the method to powerful sales conversations, and framework for authenticity.

Dawnna’s shares her unique perspective in business and life so others can have the mindset shift they need to drop the excuses, take action, and reach bigger goals.



...unless grandma preferred a shot o’ whiskey over a cup of tea.

If you haven’t experienced Dawnna LIVE, then what are you waiting for! Dawnna consistently sets an energetic tone and shakes things up. She delivers something epically and authentically different – fiery content in 6” heels.

This isn’t woo-woo or just rah-rah stuff either.

This is highly engaging, in-your-face, actionable content that is customized to the theme of your engagement.  Dawnna will change what you believe is possible; increase the actions that you take, and amp up the outcomes that you get in 3 amazing programs!

"We wanted our attendees fired up from opening keynote to closing hour. And Dawnna delivered. Her opening program was a mindset boosting experience that challenged everyone to have the courage to participate at a higher level - in life, at work, and at the conference. Participation is always higher after Dawnna's keynote. That's why she's spoken for us 3x in 5 years.


“Dawnna's conference headlining keynote helped me tap into my Winning Edge Formula. For the rest of the conference I courageously stepped into my power. I volunteered, asked questions, and participated at a higher level. I took that Winning Edge Formula home. Since then, I have created the future kind of future that I deserve and desire!”

Anne James
Destination Weddings

“Dawnna is so real. She spoke directly to me. Since meeting her, I have leveraged my winning edge to un-rut my career, kick-start my business, and live a bigger life.

J. Hannabolt
Hannabolt Financial Services

Dawnna makes you think different. Her transformational thinking is no less profound than it sounds. Dawnna has impacted me as a sales leader and my team exponentially. Her game changing formula impacted both sales funnels and bottom-line numbers immediately.

Michael Bentley

Dawnna is a no nonsense brilliant woman leading others into their greatness and their own high profit zone. Whether delivering incredible training on FB Live or at her exclusive Million Dollar Mansion retreats, those smart enough to ditch the myths and listen to this woman who’s walked the path from homelessness to abundance, will reap rewards beyond their dreams. Pay attention!

Lindy Rosen

Dawnna really understands how to speak the language of your audience. Her brain fires so quickly that to work with her was fast, easy and fun. She's brilliant.

Diane DiResta

Dawnna is a kick-ass speaker who energises and inspires audiences internationally to take action. I saw her speak at a huge convention in the UK and she delivered amazing value that the audience loved. If you need a speaker to deliver a wake-up call to your audience and leave them with immense value, book Dawnna now!

Alan Stevens

Dawnna delivered EXCELLENCE in the UK. Her knowledge and experience of business is mind-blowing. Her skill in delivery is extraordinary. She conveys complex ideas with grace and power. She cuts through noise so that it is easy to see how simple changes will make a massive difference.

William Buist

Dawnna is a one-of-a-kind, brilliant, funny, talented and wicked smart speaker that seems to be one step ahead of every problem that organizations big and small encounter. She is truly an innovative presence in 6-inch heels, captivating every audience from start to finish!

Theresa Rose

Hands down, the best speaker I've seen! When she said, "A third grade dropout taught me the greatest lessons of my life" I knew this was something special. She was never the hero of the story, but rather she showed how the stories transformed her. AMAZING.

Kelly Powley
CIO / Inspire Brands

Dawnna is one of the most dynamic leaders in this industry I have ever worked with. She is a prime example of what a professional should be; she truly walks the walk.There is no problem too small that Dawnna won't listen to and she offers real solutions, not just promises.

Tina Pearson
Office Depot


Phone: + 1 954 558 5999
NY 12110